Insights & Updates
Perspectives on EV powertrain engineering, sustainability, and the road ahead for electric mobility in India.

Rare-Earth-Free Technology: Building a More Sustainable Future
As the world moves rapidly toward electric mobility, renewable energy, and cleaner technologies, one challenge is becoming increasingly important: how do we build the technologies of tomorrow without depending heavily on scarce and geopolitically concentrated materials?

Why India Needs Rare-Earth-Free Motor Technology
Electric motors sit at the heart of India’s clean-mobility and industrial ambitions — from two-wheelers and passenger EVs to wind turbines, robotics, and defence systems. Most high-performance motors built today rely on permanent magnets made from neodymium, dysprosium, and terbium:

SRM Motor Explained: Working Principle, Advantages, and Applications
Electric motors are the invisible workhorses behind everything from electric vehicles to washing machines, and one design is quietly gaining ground for its sheer simplicity: the Switched Reluctance Motor (SRM).